Quick overview of how social customer care is more than responding on Twitter to complaints. It’s part of a larger customer experience ecosystem. Presented to the MBA Social Media Marketing class at Elmhurst College on 11/5/13.
About Jeannie Walters
Customer experience speaker, writer and consultant with more than 15 years experience in assisting all types of companies, including Fortune 500. Specialties include in-depth customer experience evaluations, customer journey mapping, user experience analysis, and leading workshops and trainings. Customer Experience Investigation(TM) (CXI) is a specialty.