H2H

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H2H stands for human-to-human, and refers to a more personalized way of interacting with customers, both in customer service and marketing. This focuses on the personal relationships that exist between customers and the brands they use. Whether through social media or even classic call centers, H2H means approaching customers on a more personal basis and thinking of them as individuals.

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Editor at Future Care.Today. Internationally published writer, journalist, editor and translator.

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