Personalize Each Interaction Across All Communication Channels


Personal exchanges are natural when you’re speaking with customers face-to-face. But conveying that sense of human warmth over social media can be tricky. You have to be helpful, engaging, and personal at once, all while staying on-brand.

This webinar from Sparkcentral is a great guide to some of the different software that can help your brand personalise your communications with customers simply and easily. Key learnings include tips on how to:

  • Empower your agents to play a critical role in customer service
  • Exceed customer service expectations with proactive communications across any channel
  • Personalize experiences using customers’ preferred channels

The webinar makes the argument that personalization of customer interactions is imperative for your social media customer service success. And we couldn’t agree more!

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Editor at Future Care.Today. Internationally published writer, journalist, editor and translator.

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