The Three Waves Of Customer Experience

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Everyone’s talking about customer experience these days, but this insightful webinar from Salesforce actually looks in-depth at this phenomenon, identifying the three waves of CX and examining how the concept of customer service has evolved.

More than ever, it’s all about putting the customer first. In the webinar, Richard Snow, VP & Research Director at Ventana Research discusses what brands can do to stay ahead of the curve by keeping ever more demanding customers happily engaged.

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